Startup

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Growth Strategies

E-Commerce an Integral Part of the Startup Growth Journey

A strong social media presence coupled with accurate targeted ads will cement your performance-led marketing that needs to be the frontline of your marketing strategies

Growth Strategies

The First 100 Days: Struggle of Startups in the Path to Success

These stories will definitely give you a heads-up on how to sail through your start-up ignition phase

Growth Strategies

Self-Sustaining Guide for Young Startups in Today's Competitive Market

A dream of becoming an entrepreneur in itself is one of the most courageous decision someone can take in his or her life and success of the same is mostly driven by their passion, dedication and discipline

News and Trends

China Creates a Unicorn Almost Every 4 days, But Still Lags Behind US

The Asian country needs to work more on advanced scientific research capability

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10 Questions to Ask Before Committing to a Business Partner

Having a partner could share the load ... or create added burden.

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Why True North means True Success

Establish your True North very early and then firmly ingrain it inside each person and every square foot of your organization

Technology

Technopreneurship: What it is and What it is Not

There is a common belief in the potential of the tech product, an inherent DNA to work hard and against all odds

Thought Leaders

7 Life Lessons From My Entrepreneurship Journey

Starting a business is tough and challenging on all fronts. Here's some wisdom that may ease your load as you navigate new terrain.

Technology

This Company is Set Out to Be a Challenge to Bloomberg and Reuters Terminals

Data analytics has assumed a key role to hunt out useful information that will help users make sound business decisions

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Take A Chill Pill

The start-up wants to take it to only proof-of concept level which means limited sales and then license it to a bigger player that can take it up for further manufacturing and distribution globally.

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Tell Your Startup's Story and Captivate Your Audience. Here's How.

All entrepreneurs have, or should have, an elevator pitch. That pitch is their market hook, their story. What's yours?

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Bringing Home The Luxury Beauty & Wellness

Sublime Factory has partnered with specially curated events and organizations to address the target market in a focused approach. I

Marketing

5 Multi-Channel Platforms Every Marketing Professional Must Know

These tools are transforming the way we communicate with our customers.

领导

Founder's Letter to His Employees: Putting in 8 Hrs vs Working in an Entrepreneurial Environment

An entrepreneurial thinker will take on projects and submit solutions

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5基础增长Your Startup

There are some things you have to do well no matter what business you are trying to build.